New solutions for casino marketing feature unprecedented cross-channel marketing capabilities, including online Player Destinations.
Today, we are proud to announce the release of our new customer experience marketing solutions for online gaming and casino operators. These solutions for casino marketing empower users with multichannel marketing programs that are synchronized across web, email, mobile and social channels.
In addition to multichannel database marketing programs that can include email, social, and mobile messaging, Experiture enables casino marketers to create fully-branded online “Player Destinations” that members can visit from any Internet-enabled device. Ahead of the potential legalization of Internet gambling in the US, Experiture’s Player Destinations empower land-based operators of all sizes to establish and grow their online presences — while at the same time, enhancing existing player engagement.
By linking Experiture with their existing property management systems, casinos can integrate players’ online and land-based profiles with Experiture’s Player Destinations — allowing players who log in to see current special offers and promotions, as well as current loyalty program balances and other account information. The Experiture solution also provides casino operators with a comprehensive suite of reports on marketing results and player engagement.
Also, with this release, Experiture unveils its newest solution for online gaming and casino marketing: a branded mobile app that utilizes geo-fencing technology to allow casino operators to reach visiting players with location-based messaging and special promotions. This location-based messaging is composed and deployed from within the Experiture platform.
Want to see why the house always wins with Experiture’s solutions for casinos and online gaming? Click here to contact the Experiture solutions team and learn more.