7 Tips to Improve Customer Engagement
CMO2019-07-21T22:41:15-04:00Customer engagement extends the customer lifecycle and helps increase your earnings from each person whom you do business with. There [...]
7 Reasons Why Your Nonprofit Needs Marketing Automation
CMO2019-07-21T22:41:18-04:00Marketing automation is a powerful tool in the hands of businesses. It has been shown to drive a 14.5 percent [...]
Lead Nurturing: 7 Campaign Ideas Your Company Should Try
CMO2019-07-21T22:41:19-04:00It is such a wonderful day in the business world when prospects come to the table completely ready to buy. [...]
Marketing Automation Checklist: 5 Things Your Program Should Definitely Have
CMO2019-07-21T22:41:21-04:00There are a lot of options for marketing automation, but some are better than others. When picking the right one [...]
7 Ways to Make Your Social Media Posts Engaging
CMO2019-07-21T22:41:22-04:00Social media platforms and brand websites can be highly effective means of finding new prospects and building a relationship with [...]
Lead Scoring: 5 Ways to Determine Lead Readiness
CMO2019-07-16T16:14:39-04:00An estimated 79 percent of marketing leads never actually become customers. A lack of an efficient lead nurturing process is [...]
5 Marketing Automation Mistakes You Are Making
CMO2019-07-21T22:41:24-04:00Marketing Automation allows you to do more without having to do it all manually, but it isn’t totally automatic. To get [...]
6 Ways to Protect and Nurture Your Sales Leads
CMO2019-07-21T22:41:25-04:00Your ability to protect and nurture your sales leads will directly impact your success as an organization, yet shockingly many [...]
5 Reasons Why Lead Scoring Is So Important
CMO2019-07-21T22:41:27-04:00The art of cultivating a prospect from lead generation through a final sale can be a complicated process. A prospect [...]
Good Lead Nurturing: 4 Steps to Take Your Lead Nurturing to the Top
CMO2019-07-21T22:41:29-04:00According to Forrester Research, companies that have good lead nurturing skills are able to generate 50 percent more sales ready leads while [...]