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Category: Customer Engagement

Using Automated Multichannel Marketing to Respond to Player Lifecycle Events

2019-07-21T22:40:26-04:00

Savvy marketers know that you can’t rely on a single channel to market your casino gaming offerings. These days, only a multichannel marketing effort will do, since players have a myriad of ads and promotions competing for their attention. But with so many players involved with your games 24/7/365, full-fledged marketing would be impossible without automating the process.

Using Automated Multichannel Marketing to Respond to Player Lifecycle Events2019-07-21T22:40:26-04:00

Human-to-Human Marketing: Creating One-to-One Marketing at Scale

2019-07-21T22:40:53-04:00

In a rich multi-channel messaging environment, you are able to reach customers on every platform that they have shared. This can include SMS, email, social, direct mail and more. A quality platform should have both inbound and outbound capabilities so that you are always able to communicate in the right way at the right time.

Human-to-Human Marketing: Creating One-to-One Marketing at Scale2019-07-21T22:40:53-04:00