With the shift towards a privacy-first digital landscape and increasingly limited third-party cookie reach due to consent requirements, marketers need [...]
An all-in-one customer engagement marketing platform that helps both B2C and B2B marketers develop data driven personalization strategies that generate more leads and interact more effectively with target audiences, without needing ongoing help from the IT department. This platform can easily be integrated with current outbound marketing efforts to generate more leads, convert more leads into opportunities, and close more sales
It is such a wonderful day in the business world when prospects come to the table completely ready to buy. [...]
Your ability to protect and nurture your sales leads will directly impact your success as an organization, yet shockingly many [...]
According to Forrester Research, companies that have good lead nurturing skills are able to generate 50 percent more sales ready leads while [...]
Lead nurturing, or slowly coaxing prospective buyers to become paying customers, is essential between the brand awareness and purchasing stages [...]
It’s extremely rare for someone to jump up and buy your product the first time they’ve even heard of your [...]