Call Tracking &
Data-Driven IVR
Experiture features an integrated set of call tracking, recording, whisper messaging, and Interactive Voice Response solutions — with reporting data available in real time.


Complete Visibility on Performance

Real-Time Call Tracking
Monitor campaign effectiveness instantly with real-time data insights.

Dynamic IVR Experiences
Create personalized, interactive voice responses for enhanced user engagement.

Comprehensive Call Recording
Capture and analyze all calls for quality assurance and performance optimization.

Add To Campaigns
In Seconds
You can add call tracking, call recording, IVR, and other features to your campaigns in just a few clicks — and manage everything in one place.

Easy Routing &
Forwarding
Maximize efficiency by routing or forwarding your incoming calls to a specific line, an answering service, or any ring-to number you’d like.

Interactive User
Experiences
Connect with your prospects and customers by incorporating data-driven messaging and IVR solutions into your campaigns.

Track
Engagement & ROI
With Experiture, you’ll have the ability to track and identify every single visitor — regardless of whether they complete a form, take any action, etc.
Tools To Measure Success &
Increase Engagement
Not only will our suite of solutions give you a holistic view of phone
engagement, you’ll also have the ability to enhance the user experience
through IVR, and view interaction data down to the individual user level.
The Smart Way To
Monitor Performance

Effortless Number Integration
Add local or toll-free numbers to campaigns in just a few clicks for streamlined setup.

Performance Tracking Made Simple
Monitor call performance metrics through an intuitive reporting dashboard for actionable campaign insights.

Enhanced Campaign Visibility
Track and analyze call data to optimize marketing strategies and improve ROI effectively.


On-Demand Access To
Call Recording Data

Call Recording for Insights
Listen to or download call recordings to evaluate interactions and identify improvement opportunities.

Enhanced Customer Service
Use recorded calls to refine service quality and boost team performance effectively.

Individual Interaction Analysis
Review detailed call data to understand user behavior and optimize customer engagement strategies.
An Easy Way To Always
Know Who’s Calling

Proactive Call Handling
Whisper messages provide agents with caller context, eliminating guesswork and improving response efficiency.

Streamlined Inbound Calls
Short prompts prepare agents for calls, reducing handling time and enhancing customer satisfaction.

Improved Campaign ROI
Tailored whisper messages align calls with marketing efforts, ensuring better tracking and optimized outcomes.


Create Dynamic User
Experiences

Dynamic Text-to-Speech Messaging
Deliver personalized, context-aware messages using advanced text-to-speech technology for seamless customer engagement.

Multi-Step IVR Routing
Create complex call flows with multi-step routing processes to enhance interaction efficiency.

Custom Caller ID Options
Use your own number as caller ID for consistent branding and improved customer recognition.
Easily Create Connected, Cross-Channel
Experiences That Boost Engagement
Stop creating marketing campaigns — and start creating connected cross-
channel experiences that engage your audience throughout the entire
customer lifecycle.
A Unified Customer View

Unified Customer Data Repository
Centralize customer information from multiple channels for a comprehensive 360-degree view.

Real-Time Data Activation
Leverage up-to-date customer insights to create personalized, targeted marketing campaigns across channels.

Intuitive WYSIWYG Campaign Creation
Design engaging omnichannel campaigns with drag-and-drop tools, supporting seamless personalization.


Cross-Channel
Messaging Tools

Intuitive Journey Orchestration
Create personalized, cross-channel customer experiences with drag-and-drop tools and AI-powered optimization.

Real-Time Personalization
Deliver tailored content based on individual behaviors and preferences, adapting to customer actions instantly.

Automated, Data-Driven Engagement
Trigger targeted messages across channels, leveraging customer data to encourage desired outcomes throughout the lifecycle. .
Robust
Personalization

AI-Powered Personalization
Leverage predictive analytics to deliver tailored content and offers across multiple touchpoints.

Cross-Channel Orchestration
Create cohesive customer journeys spanning call, email, SMS, web, and mobile for seamless experiences.

Dynamic Content Adaptation
Automatically adjust messaging in real-time based on customer behavior and preferences.


Omni-Channel Messaging
Management

Intuitive Visual Journey Builder
Create complex, multi-step campaigns across channels with user-friendly drag-and-drop interfaces.

Automated Cross-Channel Orchestration
Seamlessly coordinate and automate messaging across IVR, email, SMS, push notifications, and more

Real-Time Personalization
Deliver tailored content based on customer behavior and preferences, adapting journeys instantly.
Integrated Reporting
& Analytics

Centralized Omni-Channel Reporting
Access unified analytics to measure and optimize marketing impact across all channels in real-time.

Actionable Insights with Control Groups
Compare campaign results using control groups to refine strategies and maximize engagement effectiveness.

Customizable Data Visualization
Export, filter, and analyze performance metrics with intuitive dashboards and tailored reporting formats.


Learning &
Optimization

Comprehensive Analytics Insights
Slice and analyze data to uncover actionable insights for optimizing marketing performance across channels.

Built-In A/B Testing
Test variations easily with Experiture’s integrated A/B testing tools to refine campaigns effectively.

Data-Driven Optimization
Leverage real-time analytics and testing results to enhance engagement and maximize marketing impact.
We Give Power To The
Marketers

Experiture’s Cloud-Based Customer Experience Marketing Platform was designed from the ground
up to enable customer-driven organizations of all types to orchestrate, launch, measure and
optimize connected, Omni-Channel customer experiences without help from IT.

Marketing
Tools
Experiture provides intuitive tools to design, test, and manage omni-channel campaigns, including WYSIWYG editors for responsive emails and landing pages with built-in optimization features

Marketing Central
Nervous System
Experiture simplifies omnichannel marketing with tools to automate, personalize, and manage customer journeys, ensuring continuous engagement across the entire lifecycle.

Open Platform
Architecture
Experiture integrates diverse data sources and third-party apps via its App Marketplace, offering APIs for seamless connectivity with ERP, CRM, e-commerce, and data systems.

Marketing Data
Warehouse
Experiture features an easy-to-use set of tools to create, deploy, and measure inbound and outbound SMS messaging that is fully integrated within the platform.

Reporting &
Analytics
Experiture processes and analyzes customer data to deliver actionable insights, optimize messaging, and measure marketing impact across channels with advanced analytics and behavior pattern identification.

Scalable &
Secure
Experiture ensures data security and availability with enterprise-grade infrastructure, SOC 2 compliance, scalable architecture, and privacy regulation adherence.
Intuitive Campaign
Management

Seamless Campaign Integration
Add call tracking, recording, or IVR to any campaign with just a few clicks.

Centralized Management
Control all call-related features from a single platform, streamlining campaign oversight and optimization.

User-Friendly Implementation
Deploy advanced call functionalities without IT support, empowering marketers to enhance campaigns independently.


Simplify Your Omnichannel Campaign Management

Intuitive Program Designer
Drag-and-drop interface for creating multi-step, multi-channel automated marketing workflows easily.

Real-Time AI-Powered Insights
Leverage predictive intelligence to optimize campaigns and deliver personalized experiences at scale.

Unified Campaign Reporting
View results across all channels in one place for comprehensive performance analysis.
Experiture’s Omnichannel Program Designer
Supports Channels Including:
The Experiture Program Designer provides marketers with a drag-and-drop
interface to string together complex, automated Omnichannel programs that
incorporate a range of channels.


Web

Direct Mail

Mobile

Social

and More!
Centralize Your
Marketing Efforts

Unified Campaign Dashboard
Manage multi-channel campaigns from a single interface, streamlining workflow and improving efficiency.

Cross-Channel Analytics
Access real-time insights across all channels to measure and optimize campaign performance.

Seamless Data Integration
Synchronize customer data across platforms, enabling personalized and coordinated marketing experiences.


Extend With Custom
Objects

Seamless External Integration
Incorporate calls to external systems as Custom Program Objects within automated marketing workflows.

Expanded Channel Capabilities
Add new channels to campaigns by integrating custom actions from external platforms.

Data-Driven Personalization
Pull specific data from external systems to enhance campaign relevance and effectiveness.
Reporting For All
Channels In One Place

Unified Performance Dashboard
Access comprehensive analytics across all channels from a single, centralized interface.

Real-Time Metrics Tracking
Monitor key performance indicators on-demand, eliminating the need for manual data crunching.

Customizable Data Visualization
View charts, funnel diagrams, and tabular reports for intuitive performance analysis.

Cultivating Patient Engagement: How a Healthcare Provider
Utilized Technology to Optimize Their Marketing Efforts
As a healthcare provider, tracking the effectiveness of marketing campaigns is crucial to ensure the highest level of patient care. However, this provider operated with phone calls as their primary means of communication, which made it difficult to track which campaigns were generating the most calls. This lack of visibility made it challenging for them to optimize their marketing efforts, resulting in wasted time and money.
Experiture’s call tracking and IVR solution provided the client with valuable insights into their marketing campaigns and streamlined their customer experience. By tracking the source of each call, the client was able to identify which campaigns were most effective and allocate their resources accordingly. With detailed analytics and reporting, the client was able to continuously optimize their campaigns and improve their ROI.

25% increase in lead generation thanks to call tracking helping the client identify which marketing campaigns were generating the most calls
30% boost in customer satisfction thanks to the customized IVR system providing a seamless and personalized experience for each caller.
20% improvement in patient satisfaction via personalized engagement.
We Help Marketers Increase
Engagement & Surpass Their Goals


of client interactions take place over the phone for certain industries.

of marketers who fail to attribute revenue to inbound calls.

Omnichannel Marketing
Resources For Savvy Marketers
Gain insights, explore trends, and dive deep into the world of marketing with curated articles tailored to empower your strategy.
Connect To Virtually Any CRM Or Database
Experiture offers off-the-shelf integrations with nearly all major CRMs, enabling you to create a seamless, secure connection between your customer data and our platform. Additionally, thanks to our open architecture, Experiture can be linked to almost any source through data integration.
Gain A Competitive Advantage With Experiture
Experiture is powerful, secure, scalable, and easy to use. These are
just a few reasons why marketers are using our award-winning platform to make their campaigns smarter and
more effective from day 1 — and gaining a competitive advantage in the process. For more information,
Call +1 (888) 950-0700 or schedule a demo on the day and time of your choice.