channels

Call Tracking &
Data-Driven IVR

Experiture features an integrated set of call tracking, recording, whisper messaging, and Interactive Voice Response solutions — with reporting data available in real time.

Complete Visibility on Performance

Real-Time Call Tracking

Monitor campaign effectiveness instantly with real-time data insights. 

Dynamic IVR Experiences

Create personalized, interactive voice responses for enhanced user engagement.

Comprehensive Call Recording

Capture and analyze all calls for quality assurance and performance optimization.

Add To Campaigns
In Seconds

You can add call tracking, call recording, IVR, and other features to your campaigns in just a few clicks — and manage everything in one place.

Easy Routing &
Forwarding

Maximize efficiency by routing or forwarding your incoming calls to a specific line, an answering service, or any ring-to number you’d like.

Interactive User
Experiences

Connect with your prospects and customers by incorporating data-driven messaging and IVR solutions into your campaigns.

Track
Engagement & ROI

With Experiture, you’ll have the ability to track and identify every single visitor — regardless of whether they complete a form, take any action, etc.

ONE PLATFORM, ALL THE SOLUTIONS YOU NEED

Tools To Measure Success &
Increase Engagement

Not only will our suite of solutions give you a holistic view of phone
engagement, you’ll also have the ability to enhance the user experience
through IVR, and view interaction data down to the individual user level.

Call Tracking

The Smart Way To
Monitor Performance

Effortless Number Integration

Add local or toll-free numbers to campaigns in just a few clicks for streamlined setup. 

Performance Tracking Made Simple

Monitor call performance metrics through an intuitive reporting dashboard for actionable campaign insights. 

Enhanced Campaign Visibility

Track and analyze call data to optimize marketing strategies and improve ROI effectively.

CALL RECORDING

On-Demand Access To
Call Recording Data

Call Recording for Insights

Listen to or download call recordings to evaluate interactions and identify improvement opportunities.  

Enhanced Customer Service

Use recorded calls to refine service quality and boost team performance effectively. 

Individual Interaction Analysis

Review detailed call data to understand user behavior and optimize customer engagement strategies.

whisper messaging

An Easy Way To Always
Know Who’s Calling

Proactive Call Handling

Whisper messages provide agents with caller context, eliminating guesswork and improving response efficiency.

Streamlined Inbound Calls

Short prompts prepare agents for calls, reducing handling time and enhancing customer satisfaction.

Improved Campaign ROI

Tailored whisper messages align calls with marketing efforts, ensuring better tracking and optimized outcomes.

Interactive Voice Response

Create Dynamic User
Experiences

Dynamic Text-to-Speech Messaging

Deliver personalized, context-aware messages using advanced text-to-speech technology for seamless customer engagement. 

Multi-Step IVR Routing

Create complex call flows with multi-step routing processes to enhance interaction efficiency. 

Custom Caller ID Options

Use your own number as caller ID for consistent branding and improved customer recognition.

Customer Experience Marketing Software

Easily Create Connected, Cross-Channel
Experiences That Boost Engagement

Stop creating marketing campaigns — and start creating connected cross-
channel experiences that engage your audience throughout the entire
customer lifecycle.

A Unified Customer View

Unified Customer Data Repository

Centralize customer information from multiple channels for a comprehensive 360-degree view.

Real-Time Data Activation

Leverage up-to-date customer insights to create personalized, targeted marketing campaigns across channels. 

Intuitive WYSIWYG Campaign Creation

Design engaging omnichannel campaigns with drag-and-drop tools, supporting seamless personalization. 

Cross-Channel
Messaging Tools 

Intuitive Journey Orchestration 

Create personalized, cross-channel customer experiences with drag-and-drop tools and AI-powered optimization. 

Real-Time Personalization

Deliver tailored content based on individual behaviors and preferences, adapting to customer actions instantly.

Automated, Data-Driven Engagement 

Trigger targeted messages across channels, leveraging customer data to encourage desired outcomes throughout the lifecycle. .

Robust
Personalization 

AI-Powered Personalization

Leverage predictive analytics to deliver tailored content and offers across multiple touchpoints.  

Cross-Channel Orchestration

Create cohesive customer journeys spanning call, email, SMS, web, and mobile for seamless experiences. 

Dynamic Content Adaptation

Automatically adjust messaging in real-time based on customer behavior and preferences.

Omni-Channel Messaging
Management 

Intuitive Visual Journey Builder 

Create complex, multi-step campaigns across channels with user-friendly drag-and-drop interfaces.   

Automated Cross-Channel Orchestration 

Seamlessly coordinate and automate messaging across IVR, email, SMS, push notifications, and more

Real-Time Personalization 

Deliver tailored content based on customer behavior and preferences, adapting journeys instantly. 

Integrated Reporting
& Analytics

Centralized Omni-Channel Reporting

Access unified analytics to measure and optimize marketing impact across all channels in real-time.    

Actionable Insights with Control Groups  

Compare campaign results using control groups to refine strategies and maximize engagement effectiveness.

Customizable Data Visualization 

Export, filter, and analyze performance metrics with intuitive dashboards and tailored reporting formats.  

Learning &
Optimization 

Comprehensive Analytics Insights

Slice and analyze data to uncover actionable insights for optimizing marketing performance across channels.   

Built-In A/B Testing 

Test variations easily with Experiture’s integrated A/B testing tools to refine campaigns effectively.

Data-Driven Optimization 

Leverage real-time analytics and testing results to enhance engagement and maximize marketing impact. 

Cloud-Based Customer Experience Marketing Platform

We Give Power To The
Marketers

Experiture’s Cloud-Based Customer Experience Marketing Platform was designed from the ground
up to enable customer-driven organizations of all types to orchestrate, launch, measure and
optimize connected, Omni-Channel customer experiences without help from IT.

Marketing
Tools

Experiture provides intuitive tools to design, test, and manage omni-channel campaigns, including WYSIWYG editors for responsive emails and landing pages with built-in optimization features

Marketing Central
Nervous System

Experiture simplifies omnichannel marketing with tools to automate, personalize, and manage customer journeys, ensuring continuous engagement across the entire lifecycle.

Open Platform
Architecture

Experiture integrates diverse data sources and third-party apps via its App Marketplace, offering APIs for seamless connectivity with ERP, CRM, e-commerce, and data systems. 

Marketing Data
Warehouse 

Experiture features an easy-to-use set of tools to create, deploy, and measure inbound and outbound SMS messaging that is fully integrated within the platform.

Reporting &
Analytics 

Experiture processes and analyzes customer data to deliver actionable insights, optimize messaging, and measure marketing impact across channels with advanced analytics and behavior pattern identification.

Scalable &
Secure

Experiture ensures data security and availability with enterprise-grade infrastructure, SOC 2 compliance, scalable architecture, and privacy regulation adherence.

Campaign Management

Intuitive Campaign
Management

Seamless Campaign Integration

Add call tracking, recording, or IVR to any campaign with just a few clicks. 

Centralized Management

Control all call-related features from a single platform, streamlining campaign oversight and optimization. 

User-Friendly Implementation

Deploy advanced call functionalities without IT support, empowering marketers to enhance campaigns independently. 

Simplify Your Omnichannel Campaign Management

Intuitive Program Designer

Drag-and-drop interface for creating multi-step, multi-channel automated marketing workflows easily.

Real-Time AI-Powered Insights

Leverage predictive intelligence to optimize campaigns and deliver personalized experiences at scale. 

Unified Campaign Reporting

View results across all channels in one place for comprehensive performance analysis. 

Experiture’s Omnichannel Program Designer
Supports Channels Including:

The Experiture Program Designer provides marketers with a drag-and-drop
interface to string together complex, automated Omnichannel programs that
incorporate a range of channels.

Email

Web

Direct Mail

Mobile

Social

and More!

Centralize Your
Marketing Efforts

Unified Campaign Dashboard

Manage multi-channel campaigns from a single interface, streamlining workflow and improving efficiency.

Cross-Channel Analytics

Access real-time insights across all channels to measure and optimize campaign performance.

Seamless Data Integration

Synchronize customer data across platforms, enabling personalized and coordinated marketing experiences.

Extend With Custom
Objects

Seamless External Integration

Incorporate calls to external systems as Custom Program Objects within automated marketing workflows.

Expanded Channel Capabilities

Add new channels to campaigns by integrating custom actions from external platforms.

Data-Driven Personalization

Pull specific data from external systems to enhance campaign relevance and effectiveness.

Omnichannel Analytics

Reporting For All
Channels
In One Place

Unified Performance Dashboard

Access comprehensive analytics across all channels from a single, centralized interface.

Real-Time Metrics Tracking

Monitor key performance indicators on-demand, eliminating the need for manual data crunching.

Customizable Data Visualization

View charts, funnel diagrams, and tabular reports for intuitive performance analysis.

ivr and call tracking case study

Cultivating Patient Engagement: How a Healthcare Provider
Utilized Technology to Optimize Their Marketing Efforts

Problem

As a healthcare provider, tracking the effectiveness of marketing campaigns is crucial to ensure the highest level of patient care. However, this provider operated with phone calls as their primary means of communication, which made it difficult to track which campaigns were generating the most calls. This lack of visibility made it challenging for them to optimize their marketing efforts, resulting in wasted time and money.

Solution

Experiture’s call tracking and IVR solution provided the client with valuable insights into their marketing campaigns and streamlined their customer experience. By tracking the source of each call, the client was able to identify which campaigns were most effective and allocate their resources accordingly. With detailed analytics and reporting, the client was able to continuously optimize their campaigns and improve their ROI.

Results

25% increase in lead generation thanks to call tracking helping the client identify which marketing campaigns were generating the most calls

30% boost  in customer satisfction thanks to the customized IVR system providing a seamless and personalized experience for each caller.

20% improvement  in patient satisfaction via personalized engagement.

THE NUMBERS DON’T LIE

We Help Marketers Increase
Engagement
& Surpass Their Goals

of client interactions take place over the phone for certain industries.

of marketers who fail to attribute revenue to inbound calls.

Marketing Articles

Omnichannel Marketing
Resources For Savvy Marketers

Gain insights, explore trends, and dive deep into the world of marketing with curated articles tailored to empower your strategy.

Integrations

Connect To Virtually Any CRM Or Database

Experiture offers off-the-shelf integrations with nearly all major CRMs, enabling you to create a seamless, secure connection between your customer data and our platform. Additionally, thanks to our open architecture, Experiture can be linked to almost any source through data integration.

WHY CHOOSE US?

Gain A Competitive Advantage With Experiture