How to Get Heads in Beds in the Offseason with Experiture
How to Attract Guests During the Off-Season with Experiture You don’t need to run a ski…
The No-BS Guide to CDPs
The term customer data platform (CDP) refers to a system that collects, merges, unifies and resolves…
Predictive Segmentation: The Crystal Ball for Modern Marketers
Imagine having a crystal ball that could predict your customers’ next moves. What would they buy…
What We Learned About AI while Building Experiture
As we worked to build and refine Experiture’s AI-driven customer engagement platform, we’ve learned a lot…
Best Practices in Automated Marketing
Automated marketing is a powerful tool for modern businesses, but its success depends on how well…
Leveraging Experiture for Automated Marketing
Experiture offers a comprehensive platform designed to simplify automated marketing, empowering businesses to manage campaigns across…
Planning Your Automated Marketing Strategy
Building an automated marketing strategy requires more than just setting up a few email sequences. To…
Introducing Experiture 6.0 Omni-Channel Communications Platform
Experiture’s 6.0 Delivers Omni-channel Communications In a Robust, Secure and Scalable Environment. Brooklyn-based omni-channel marketing technology…
Create a Customer Journey Experience for Human Engagement Marketing
The challenge is that the consumer journey definition has changed. Marketers were once in charge of the entire experience. But the digital world now allows consumers to use a self-initiated process to research information and control how they interact with companies when making buying decisions. Consumers may read online reviews, browse competitive websites, or seek recommendations through social media before having any actual contact with the potential business partner. Marketers need to utilize consumer journey mapping to follow, join and engage in conversation at various touchpoints along the way.
How to Optimize Your Web Forms to Generate More Qualified Leads
Your lead generation efforts get far more effective when you start creating forms that attract the most qualified prospects.